We advise clients on innovative product and thought leadership strategies. We have worked with numerous companies either directly or as clients to devise effective product strategies with a focus on developing competitive advantage. In the area of thought leadership, we can help companies leverage activities in areas such as standards participation and industry alliances and shape a compelling narrative which will set your company apart from competitors. Our focus has been on Business to Business (B2B) products and strategies for high technology markets, but we also have experience in the Business to Consumer (B2C) market. We can be your trusted advisor who collaborates with your team to shape an effective business plan, fine tune your product plans and establish thought leadership in your industry.